Marketing Executive

Restaurant Marketing Executive

We’re hiring a superstar to join our Brand team as our next Marketing Executive. Within this role, you will support role to the Brand & Marcoms team working all campaign print, overseeing the marketing budget, managing ad hoc marketing project, and supporting the Head of Brand Activation to implement Partnership campaign. 

This is a pivotal role within the Brand & Marcomms team. It will support the development and implementation of PizzaExpress New Restaurant Opening & Transformation Marketing activity, supporting with delivery and retail and brand. You will manage all marketing activity to support New Openings and Transformations, agreed strategic projects as well as support cross channel marketing activity.  Travel within the UK&I is required as part of this remit.

This role is based in our Soho office and the team operate on a hybrid model (around 3 days in the office).

What you’ll be doing:

• Support Brand & Marcoms team working on all campaign print liaising with our printer for quote, print code, lead-time, delivery, and communication to restaurants when required.
• Develop compelling New Restaurant Openings and Transformation marketing plans, including pre, during and post launch activity, to support achievement of capex targets.
• Work cross functionally, including consulting local GMs, TMs and property team to develop a robust understanding of the local market
• Ensure MyStore marketing collaterals are kept up-to-date liaising with Brand Managers and printer.
• Work on ensuring that the NROT that restaurant profiles are updated or created liaising with property team, NROT marketing manager and printer.
• Initiate and lead 6-monthly full restaurant POS review.
• Manage stock and storage level (LRM / menu / gift cards …)
• Work with internal partners (social media, CRM, PR, website, design …) and external agencies (partners, creative agency, photographer, printer …) to develop and implement marketing plans.
• Proactively manage relationships and communication with Ops team to ensure fully engaged and aware in partnership marketing plans.
• Participate in post campaign review to evaluate effectiveness of marketing initiatives.
• Ensure all Brand Managers are actively keeping the library up to date for all photoshoots including licence rights.
• Ensure NDA and contracts are actively used by Brand Managers for all photoshoots and new photograph.
• Overseeing Brand & Marcomms budget liaising with B&M team, account & finances 

What you’ll need: 

• Experience in a restaurant Marketing role within hospitality or similar industry would be advantageous.
• Confident communication skills. 
• Excellent command of English, written and spoken.
• Confidence and ability to use initiative and make decisions.
• Project management – very well organised.
• Excellent attention to detail.
• Great Excel proficiency to be able to manage the budget.

Who We Are:

Where those who love pizza can be their true self. Proud to be a Top 10 Sunday Times Best Places to Work 2023.  We’ve been around since 1965, bringing pizza to the UK and have since grown to a multichannel, international brand.  Our people are at the heart of our success and everything we do, we believe you should always be able to express yourself.   

Our values and culture are made up of three key parts: use your head, show your heart and create a home.  For us, this shows up as: 

• Head - were customer centric, commercially driven and obsessed by performance in all we do 
• Heart - we show our heart, are honest and vulnerable with our teams and lead everything through our people 
• Home - we create a home, where everyone has a place at our marble table and you can truly express yourself everyday  

Inclusivity and respect are at the heart of our business and are valued by our teams, customers, and suppliers. PizzaExpress and Milano is a place where everyone is welcome, and everyone belongs.  That’s why we assess each application on the aptitude to do the job and nothing else.